In many associations, the chapter/National relationship had degenerated into an “us vs. them” pattern. Let’s focus on how you can shift the chapter mindset.Read More
The goal of member journey mapping is to understand the chapter and National membership experience from the member’s viewpoint, so you can discover ways to improve their experience and increase their engagement.Read More
American Nurses Association (ANA) came up with an innovative idea and plan to connect with thousands of nurses of all generations with #fitnursefriday. Find out how this innovative idea went from pilot to chapter buy-in to success.Read More
We’ll be working to walk through how to start mapping out your members’ experiences to find the overlap – the opportunity – between National and local, we’ll get you thinking about your members and answering key questions.Read More
We’ve identified eight valid and understandable reasons why chapter members don’t volunteer plus several solutions for overcoming those obstacles.Read More
Have an upcoming chapter leader conference? Learn how to remove participation obstacles, design an experience, and take advantage of subject matter experts.Read More
The American Institute of Graphic Arts (AIGA) found the technology solution, Slack, to improve chapter communication. This new tool enhanced both HQ-to-chapter and leader-to-leader communication plus it became a membership benefit and marketing tool for chapters.Read More
