If you work in chapters, then you know there is no simple one-way path to success. That’s why we’re asking chapter leaders to help uncover what’s working (and what’s not). The 2025 Association Chapter Benchmarking Study is here to find these answers.
Check out the survey guide to organize your thoughts before you begin. The survey is sponsored by re:Members and Mariner Marketing & Management.
Why it’s Important
The Chapter Benchmark Survey is the only industry study focused specifically on components, chapters, SIGs, and other subgroups.
Our goal is to give association leaders a clear look at how chapter practices are evolving: what’s working, what’s changing, and what challenges or opportunities come with bringing members together locally. We’re focused on providing real, actionable insights to help guide what’s next for member communities. Hence why:
Your Voice Matters
Whether or not your chapter is thriving or struggling, your involvement matters. This study will showcase a baseline of how other chapters are performing, troubles they may be facing, or practices they have found to drive the most success.
There are no wrong answers seeing as there are different strategies being used all across the board.
Access the Full Benchmark Report—Just for Participating
To show our appreciation for your participation, all survey participants will receive a full copy of the report allowing you to see the full range of insights from the chapter community. Plus, after completion, you’ll have the opportunity to engage your chapter leaders in a personalized follow-up survey.
Please complete the survey by July 29, to allow us to deliver timely results. If you’d like to begin the survey now and finish at a later date, send us an email and we’ll get a link to you that you can save and revisit at any time.
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